You can’t always have a full-color logo, even though we’d prefer it that way. The one- and two-color logos below are reserved for limited use and should be used only when publications or printing dictates them. The blue and orange versions are the primary one-color logos to use, since they’re softer and more distinctive than the all-black, gray-and-black, or all white versions. Sometimes, of course, we’ll need the all-black version of the logo for maximum output and print quality in one-color printing.